Save the Americans and Save the Canadians

The Costa Rican Tourism Board (ICT) has presented a new advertising campaign to bring tourists from the United States and Canada starting on Dec. 17. When I first saw the video all I could say is WOW Costa Rica hit a homerun with this one. Singing animals reminding us that we work too much and need to take some time off and relax. The video is simply brilliant.

This video was developed by the advertising agency 22squared on the concepts “Save the Americans” and “Save the Canadians.” The idea of the video is to relate to all of the people that are overworked and stressed and will not take any time off to relax. How many of your feel this way every day? I live in Costa Rica and when I saw the video I could relate and it made me want to take a vacation in my backyard,

All of this is right in line with Lost Beach vision for promoting Jaco and Costa Rica. Jaco, Costa Rica is not your typical vacation place like Mexico or Florida. Jaco offers something different than your typical resort. It is a small town of only 10,000 people but has the cultural diversity of a big city. When walking around Jaco you can feel the vibe of the country and it like no other place to vacation.

So now what are you waiting for. Contact Lost Beach and let us show you how to Get Lost in Paradise.

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